TFI-Verlagsgesellschaft mbH shall accept no responsibility for the contents of external links and other contents.

TFI - Trade Fairs International - The International Trade Fair Magazine

TFI Know-how

What kind of variable remuneration can be used at fairs?

Expert: Dr. Heinz-Peter Kieser

Not many exhibitors include trade fair participation in their remuneration packages. Yet well-conceived, performance-related models could provide add... more...

How can online marketing be used in the trade fair industry?

Expert: Dr. Torsten Schwarz

The World Wide Web has changed the trade fair landscape. To a certain extent, the Internet now competes with trade fairs as a medium of information. ... more...

Are fair stands copyrightable?

Expert: Dr. Christian Kuntze

Conflicts over fair stand designs arise time and again. Taking legal action is difficult, as the obstacles to the legal protection of stand design ar... more...

What are the tricks that can help exhibitors abroad?

Expert: Heike Sommerauer-Dörzapf

Many companies make use of subsidised national shared stands when exhibiting abroad. This relieves them of a lot of the burden of organisation. There... more...

What benefits does a showroom offer?

Expert: Toni Zill

Trade fairs are temporary events that attract large numbers of visitors. A showroom, on the other hand, is a permanent exhibition on a company’s prem... more...

Can organisers be held liable for poor exhibitor turnout?

Expert: Dr. Hermann Kresse / Kai Engelsberg

Sometimes a trade fair organiser cannot attract enough exhibitors – or exhibitors leave the event prematurely. In some cases, this may even cause the... more...

back 1 2 3 4 5 6 7 8 9 next